 The Wall Street Journal published an article titled, "As Competition for Franchisees Heats Up, so Do Incentives ", and it brings to light how the franchise market is getting crowded. It talks about first -time buyer incentives and how experts don't see these incentives going away anytime soon. This article like others is encouraging us to take action on our dreams and plans to be entrepreneurs. If joining a franchise is not for you - that is okay. To start your own business you must begin to market your specialized skill set to the world and social media because in not doing so, you are the only one who knows about it! The full Wall Street Journal article can be found here, http://on.wsj.com/1mNy4yx. Step out of your comfort zone and begin something new."
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